Recently, Nielson worked with worked with several major digital publishers to learn more about the audiences that engage with their content day-to-day, to help them to put the pieces of the consumer picture together from across digital content types, social platforms, and devices. The results are not only useful to these media brands. They offer […]
Industries are evolving — make sure you aren’t playing catch up and understand the social media trend report thanks to Hootsuite.
As video is the both the present and the future of content marketing, it’s a good idea to review what works best on YouTube, Facebook, Instagram, Twitter and Snapchatso you can plan accordingly.
Curious about how influencer marketing really impacts a brand’s performance? Find out some of the best ways in which influencers help the brands they promote.
Need a way to optimize your e-commerce sales strategy? Use these effective tactics to work with influencers, and drive more sales for your brand.
See the new marketing channels brands like Nike, Sephora and Always are using to expand their reach.
Whether you’re a C-suite executive, a marketing leader, or a content creator yourself, here are seven content marketing trends to keep on your radar as you prepare for 2018.
For the Millennial generation, luxury is not defined by how much money is spent, but rather how priceless the experience is.
The memes flooding the Internet this week do more than send a political message.
U.S.-based brands now have a new opportunity to promote their products on Instagram.