Citizens

Corporate citizens of somewhere
incomerevealed.com

WHEN it comes to companies and their passports, there is a flutter of activity in the air—and a reek of hypocrisy. This month Qualcomm, an American-domiciled tech giant which does 65% of its business in China, booked most of its profits last year in Singapore, and pays little tax at home, successfully lobbied the Trump […]

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Supreme Court disrupted by Citizens United protesters
incomerevealed.com

The justices ruled that Robert MacLean did not violate the law when he revealed in 2003 that the Transportation Security Administration planned to save money by cutting back on overnight trips for undercover air marshals. MacLean said he leaked the …

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5 Cultural Nuances to Consider When Marketing to Senior Citizens
incomerevealed.com

One-size-fits-all marketing doesn’t work for 18- to 24-year-olds, and it certainly doesn’t work for seniors, either. Make a point to recognize and embrace consumers’ diversity, individual concerns, and cultural nuances, and you’ll truly engage them.

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Citizens unite online to beat big business
incomerevealed.com

One example of this is AirBnB, a magnificent service that enables people to rent out rooms in their houses/apartments to tourists and people travelling on business at a fraction of the cost of local hotels. Before the internet, such a service was …

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