Company

Unlike IBM, This Company Figured Out How to Make Working from Home Happy and Productive for Everyone
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IBM, Yahoo, and Aetna all scrapped their telecommuting programs. This company proves working from home can be done successfully.

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The Best Way to Create an Unforgettable Origin Story for Your Company (It Starts With Just 1 Sentence)
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Telling your company story can be tough. Use these guideline to make it more memorable.

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Do You Make These 3 Mistakes? If So, Your Company Has Bad Customer Service
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Bad customer service almost always comes down to the same common problems.

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Why Your Company Needs to Hire a Writer (And How to Find the Right One)
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Whether it’s a freelancer, in-house position or something in between, hiring a writer is crucial to marketing success.

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Yandex, Russia’s biggest technology company, celebrates 20 years
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ARKADY VOLOZH, the bearded co-founder of Yandex, Russia’s largest search engine, bristles at his company being branded the “Google of Russia”. Far from emulating the American firm, Yandex launched in 1997, a full year before Google, he points out. More crucially, the moniker poorly describes what Yandex offers today, which is a group of products […]

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Starting An Internet Marketing Company? Here Are 7 Tips That Will Go A Long Way
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So you want to start your own Internet marketing company? That’s great, now you need to make sure that you succeed.

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Lego Hit a Wall Because It Grew Too Quickly. Here's How to Pace Your Company
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Lego hit a brick wall because it was growing too fast to focus – it needed to pace its business growth to stay in focus

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How to Make Your Company Irresistible to Top Software Developers
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If you build social capital among developers, that will gradually translate into interested applicants.

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Amazon Makes Up 43 Percent of All Online Sales (and 6 Other Insane Stats About Jeff Bezos's Company)
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While it started as an e-commerce site to sell books, today Amazon is the world’s biggest online retailer.

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Your Superstar Employee Doesn't Fit the Company Culture–So Fire Them
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Just look at Uber or Wells Fargo to see what happens when you make excuses or turn a blind eye to top employees’ actions at the expense of culture.

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